Resources & SPC NEWS

Stay up to date on the latest direct mail marketing and print industry news right here with SPC. Browse our full list of articles below or jump right to a specific category.

BKT001 THE MICHAELANGELO

BKT001 THE MICHAELANGELO

THE MICHAELANGELOFormat # BKT001The Michaelangelo uses strategically placed folds to create a clean and organized look guiding customers and prospects toward their next purchase. This inline, pasted twelve-page booklet with stepped panels make things easy for the...

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BKT002 THE WARD

BKT002 THE WARD

THE WARDFormat # BKT002The Ward, a six-page mailer enclosed in a four-page outer wrap with a flap, is a cost effective way to showcase products or services. As a mini-catalog, this format has a long life span and a tendency to be shared with others. Variable Imaging...

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BKT003 THE RAHN

BKT003 THE RAHN

THE RAHNFormat # BKT003The Rahn is a show-stopping format. It arrives sporting a typical self-mailer profile. Customers will be pleasantly surprised with this inline format, exploring their options as they change up the inner flip-book pages. Leverage creative imagery...

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BKT004 THE ELDER

BKT004 THE ELDER

THE ELDERFormat # BKT004Sophistication and practicality describe The Elder self-mailer. The larger-than-expected panels can be used to promote a larger-than-life proposal or offer. Variable imaging and a 2-ply card only enhance this messaging more. Variable Imaging...

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BKT005 THE ZAPPA

BKT005 THE ZAPPA

THE ZAPPAFormat # BKT005This inline booklet mailer includes a tear-away reply envelope, great for an acquisition or response mailing. The return device allows for payment, an application form, or registration. The Zappa sends the message and returns it. Variable...

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BKT006 THE ROTHKO

BKT006 THE ROTHKO

THE ROTHKOFormat # BKT006The Rothko open-end mailer has varying heights of panels that can be used to creatively feature marketing messages and reveal product benefits. In addition, this brochure style format includes an inline 2-ply affixed card to showcase...

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BKT007 THE COLEMAN

BKT007 THE COLEMAN

THE COLEMANFormat # BKT007The Coleman features a 2-ply panel on the inside spread. Use this flap to call out a new offer, a perforated bookmark, or a large scale coupon. There are three spreads enclosed on the inside to engage customers with variable imaging or super...

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BKT008 THE LICHTENSTEIN

BKT008 THE LICHTENSTEIN

THE LICHTENSTEINFormat # BKT008A six-page roll-fold self-mailer, The Lichtenstein is a great format for sharing long form content with an audience. Whether it be in the form of a newsletter, a mini-catalog, an explanation of loyalty program benefits, or new product...

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