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Stay up to date on the latest direct mail marketing and print industry news right here with SPC. Browse our full list of articles below or jump right to a specific category.
2024 Mail Growth Incentives
For existing mail marketers, the USPS has great news! The USPS has introduced its biggest incentive to date. Eligible mailers can receive a credit of up to 30% on incremental mail volume over last year. Registration for the First-Class Mail and Marketing Mail Growth...
Discover the Benefits of Marketing Storefronts
How Online Portals Can Streamline Workflows SPC Marketing Storefront Advantages Empowers geographically distributed locations while maintaining full corporate oversight Consolidates production and fulfillment of all assets through a single platform Maintains brand...
2024 USPS Outlook: Recap of SPC’s Zoom Event
At SPC's quarterly informative sessions, you hear directly from industry experts and get your questions answered. On Tuesday, November 14th, we focused on the outlook of the United States Postal Services. Tom Foti, USPS Vice President, Product Solutions, shared...
Q&A with David Lauritzen, SPC’s new Director of Digital Manufacturing
How did you get started in the print industry and why are you passionate about the field? Lauritzen: I began my career in the printing industry right out of school working in Quality Control for a press manufacturer. A few years later I went to work for a...
Q&A with Marion Gal, SPC’s new Human Resources Director
How did you get started in human resources and why are you so passionate about the field? Gal: I was an undergraduate psychology major at the University of Illinois when I first learned about human resources. Unfortunately, there was no human resources major...
Q&A with SPC’s new Business Development Executive, Tom Waddell
What piqued your interest in joining the SPC team? I was most interested in the unique opportunity to grow SPC’s business organically. How did you get started in the print and marketing industry? I started my career at John Swift Printing Company and worked for a few...
Now you can follow up with a mail piece and save money!
A breakdown of the USPS’s new Retargeting promotion The USPS is introducing a new incentive this year called Retargeting, active from September 1st through November 30th. This promotion gets your message to the right person at the right time by sending a postcard to a...
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