Thought Leadership

Stay up to date on the latest direct mail marketing and print industry news right here with SPC. Browse our full list of articles below or jump right to a specific category.

Ask Randy: USPS UPdates

Ask Randy: USPS UPdates

What did Postmaster General Louis DeJoy announce regarding his tenure and the future of the USPS? Postmaster General Louis DeJoy announced last week his intention to step down after five years in the position and just four years into his Delivering for America plan to...

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Continuous Contact: USPS Promotion Breakdown

Continuous Contact: USPS Promotion Breakdown

Newest Promotion in 2025 – active April 1st through December 31st As mentioned in our previous blog, Ask Randy Recap, Continuous Contact is a new promotion in 2025 that encourages marketers to plan campaigns with multiple touchpoints to the same address to receive a...

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Unpacking Fulfillment

Unpacking Fulfillment

SPC’s new blog series featuring Greg Ward, Fulfillment Director SPC is excited to launch our new blog series, Unpacking Fulfillment, where we’ll share industry insights, innovations and strategies along with expert perspective from Greg Ward, SPC’s Director of...

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Print Marketing Star Brian Gillespie Jumps to SPC

Welcome to SPC, Brian Gillespie

SPC’s new Vice President Strategic Accounts SPC is excited to welcome Brian Gillespie as our new Vice President of Strategic Accounts! With nearly 35 years of experience in the direct mail industry, Brian brings a wealth of knowledge to our team. He has collaborated...

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