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Newest Promotion in 2025 – active April 1st through December 31st As mentioned in our previous blog, Ask Randy Recap, Continuous Contact is a new promotion in 2025 that encourages marketers to plan campaigns with multiple touchpoints to the same address to receive a...
SPC’s new blog series featuring Greg Ward, Fulfillment Director SPC is excited to launch our new blog series, Unpacking Fulfillment, where we’ll share industry insights, innovations and strategies along with expert perspective from Greg Ward, SPC’s Director of...
Lower Shipment Volume Signals Softer Market in 2025The North American printing and writing shipments decline continued into Q4, hitting its lowest level of 2024 in November, potentially indicating a weaker market in early 2025. Weak performance in the uncoated free...
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SPC’s new Vice President Strategic Accounts SPC is excited to welcome Brian Gillespie as our new Vice President of Strategic Accounts! With nearly 35 years of experience in the direct mail industry, Brian brings a wealth of knowledge to our team. He has collaborated...
Eligible mailers can receive up to 30% credit on incremental mail volume over last year. Registration for the First-Class Mail and Marketing Mail Growth Incentives is open now for 2025. The Details Both First-Class Mail and Marketing Mail Growth Incentives will...
A new option within the Integrated Technology Promotion, the AI promotion seeks to “leverage Artificial Intelligence to simplify the process of creating an exciting, impactful mailpiece”. Use AI to efficiently generate unique copy and images to craft a message that...
During SPC's informative sessions, we provide industry insights and answer your questions. On October 24th, we focused on USPS Promotions and the new developments heading into 2025. Randy Weiler, SPC's Vice President of Postal Affairs, Logistics, and Strategy, guided...
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