Stay up to date on the latest direct mail marketing and print industry news right here with SPC. Browse our full list of articles below or jump right to a specific category.
SPC welcomed three summer interns this year, each bringing a unique academic background and perspective to our 13-week internship: Emily – a senior at Clemson University majoring in Graphic Communications with a minor in Business Administration Cali – a graduate...
From the eyes of SPC Marketers and nonprofit fundraisers from around the country came together in National Harbor, Maryland, for the 2026 Bridge to Integrated Marketing & Fundraising Conference. The theme this year was “Stronger Than the Moment,” focusing on...
By Deborah Corn Deborah is the founder of the Print Media Centr (www.printmediacentr.com), providing strategy, intel, and insight for printing and marketing professionals and print enthusiasts around the world. Every mailer can be an Oscar-worthy experience, not just...
On May 28, SPC held an exclusive roundtable discussion featuring representatives from Midland, Sappi, and Domtar. The group provided critical insights on the current state of the paper market, empowering SPC clients to make well-informed business decisions. Paper...
Thru the Eyes of SPC Marketers from around the country came together in Phoenix, Arizona, for the 2026 National Postal Forum (NPF) in early May. For those unfamiliar, the NPF is the mailing and shipping industry’s premier networking event with over 4,000 attendees....
This past quarter saw an interesting combination of multiple price increases as well as decreased market capacity. As mentioned in our Paper Market Unfolded Q4 2025, 2026 started with several key suppliers in the uncoated freesheet (UFS) market announcing price...
Should marketers be concerned about the USPS reaching its debt limit? The USPS has officially hit its $15 billion borrowing limit from the U.S. Treasury. The Postmaster General appears to be leveraging this information as part of a broader negotiation strategy to seek...
A Special Guest Blog by Deborah Corn, Founder of Print Media Centr Trust is one of the most valuable currencies in marketing. Not because creativity or performance aren’t also important, but because the digital environment has changed the game. Spam, phishing,...
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