Under Adam’s leadership, SPC has grown into an industry leader with over 400 employees working with many of today’s most respected brands. The SPC family could not be more proud of this recognition. Adam joins his father Paul LeFebvre as only the second father-son...
Thought Leadership
Stay up to date on the latest direct mail marketing and print industry news right here with SPC. Browse our full list of articles below or jump right to a specific category.
Ask Randy: USPS Update August 2022
1. Let’s talk numbers! How have the most recent price increases impacted the USPS financially? A: The Postal Regulatory Commission (PRC) released its Financial Analysis of the USPS Financial Results for the 2021 fiscal year. This is a detailed analysis with dozens of...
Increase ROI with Personalized Fulfillment
The use of promotional merchandise is a time-tested, powerful and effective marketing strategy. Statistics show that it is often one of the most effective marketing techniques. Start-ups, large businesses, institutions, and nonprofits all utilize personalized welcome...
SPC Asks the Experts: What’s the Current State of the Logistics & Shipping Industry
We reached out to longtime SPC partner ALG Worldwide Logistics to answer a few questions about the state of the logistics and shipping industry. At a high level, what’s the state of the shipping industry compared to January and what are the keys to moving toward any...
Utilize USPS Discounts & Save Big Money
The United States Postal Service (USPS) announced new postage rates starting July 10, 2022. You can see the full breakdown in this recent blog post. The average rate increases 6%, which is quite a hike, but by using any of the following USPS marketing mail promotions,...
SPC Captures Seventeen Graphics Excellence Awards including Four Best of Category & Division Winners
The Four Best of Category and Division Winners will go on to compete in the Premier Print Awards! SPC received three awards for our very own “SPC Innovative Format Guide”: Best of Category award in the Digital Books category; Best of Division for the...
5 Takeaways from the 2022 National Postal Forum
The postal universe has been through a lot of challenges. Facing The Future Together was the central theme at the premier mailing and shipping conference, National Postal Forum in Phoenix Arizona May 15th - May 18th. SPC was excited to host our own booth where...
The New At-Home-Shopper Mentality
In 2021 retail e-commerce sales amounted to approximately 4.9 trillion dollars worldwide, according to Statista, a company that provides analysis of markets and trends. This figure is forecast to grow by 50 percent over the next four years, reaching about 7.4 trillion...
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