Thought Leadership

Stay up to date on the latest direct mail marketing and print industry news right here with SPC. Browse our full list of articles below or jump right to a specific category.

Paper Market Update Q3 2020

Paper Market Update Q3 2020

Less than a year ago, the paper market was stabilizing, there was a growing shift to an excess paper supply, and expectations for price decreases were on the horizon. That all changed in Q2 with the sudden spring lockdowns and restrictions, hitting every sector of the...

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Paper Market Update Q2 2020

Paper Market Update Q2 2020

COVID-19 has affected virtually every industry around the world, and paper is certainly no exception. North American demand for commercial paper fell year‑over‑year in April due to COVID-19 as well as other economic factors which impacted the industry as a whole....

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Paper Market Update Q4 2019

Paper Market Update Q4 2019

As we head into a new year, now is the time to look at where the paper industry is headed, and what that means for SPC and our clients. Paper has always been, and will continue to be, a commodity that plays a big role in determining the price of a project. While there...

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Paper Market Update Q3 2019

Paper Market Update Q3 2019

Like most other industries, the paper industry is global. With many options available for sourcing their paper, printers take a variety of factors into consideration when deciding which supplier to go with. For our Q3 Paper Market Update, we’re taking a look at the...

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Paper Market Update Q2 2019

Paper Market Update Q2 2019

Behind the Numbers A cursory look at market trends might look less-than-stellar, but a deeper dig into the numbers shows that print is growing in important, strategic arenas—all of which are poised for growth. While overall print demand is shrinking, specific and...

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