Thought Leadership

Stay up to date on the latest direct mail marketing and print industry news right here with SPC. Browse our full list of articles below or jump right to a specific category.

Our Q&A with Alex Crohn

Our Q&A with Alex Crohn

The newest member of our SPC team is Alex Crohn, who just joined SPC as VP of Strategic Accounts. Alex previously worked at Sandy Alexander and spent more than a decade at Fiserv, focusing on loyalty direct mail programs. We thought it would be fun to put him on the...

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Ask Randy: Index

Ask Randy: Index

Randy Weiler, SPC’s Director of Postal Affairs and Logistics, is here to help you navigate the labyrinth of the USPS. What does it take to efficiently move your projects through the USPS system? What efficiencies can you gain from SPC’s lettershop expertise? Who...

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Ask Randy: Index

Ask Randy: Volume 5

Randy Weiler, SPC’s Director of Postal Affairs and Logistics, is here to help you navigate the labyrinth of the USPS. What does it take to efficiently move your projects through the USPS system? What efficiencies can you gain from SPC’s lettershop expertise? Who...

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Report from 2018 National Postal Forum

Report from 2018 National Postal Forum

I’m here to bring you the hot takes direct from the 2018 National Postal Forum. The news wasn’t quite as sizzling as the San Antonio weather, but I discovered a number of things worth relaying from the largest USPS-focused event in the country. Along with 4,000 other...

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Current Paper Market Conditions

Current Paper Market Conditions

SPC’s latest pricing bulletin: Input costs continue to rise, mostly because transportation and pulp costs are at ten-year highs. Mills Are Operating at Peak Capacity Paper mills are essentially sold out, with operating rates high above 90%. Most mills are implementing...

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Ask Randy: Index

Ask Randy: Volume 4

Randy Weiler, SPC’s Director of Postal Affairs and Logistics, is here to help you navigate the labyrinth of the USPS. What does it take to efficiently move your projects through the USPS system? What efficiencies can you gain from SPC’s lettershop expertise? Who...

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Ask Randy: Index

Ask Randy: Volume 3

Randy Weiler, SPC’s Director of Postal Affairs and Logistics, is here to help you navigate the labyrinth of the USPS. What does it take to efficiently move your projects through the USPS system? What efficiencies can you gain from SPC’s lettershop expertise? Who...

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Expanding Our Own Boundaries

Expanding Our Own Boundaries

Why on Earth would anyone ever climb a fifty foot telephone pole only to step off and zip-line back down to terra firma? Why were we scheduled for yoga and mindful relationship classes? How does scraping the dirt off the bottom of a horse’s hoof possibly help us take...

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