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Freshly Baked and Innovative Format Showcase From what we’ve heard, all who attended our recent Zoom event we hosted with CADM, found a lot of value in the content. Thanks to all who joined us! If you missed it, here’s a brief recap. Ryan LeFebvre and Beckie O’Connor...
Specialty Print Communications (SPC) added another milestone on its strategic growth path by acquiring the assets of American Marketing Services & Consultants (AMS).Based in Mundelein, IL, AMS was founded in 1976 and provides a number of mail, letter shop &...
Welcome to SPC, Greg Ward! Over the course of his 14 years of experience in the direct marketing industry, Greg has developed his expertise in consumer data and marketing technology. We caught him for a brief Q&A session. Here’s what Greg had to say: SPC: What...
Retailers have been through the ringer. The pandemic forced consumers to quickly change their shopping behavior, their acceptance of in-store vs online shopping and even spending priorities, resulting in a new normal that retail marketers had to quickly define and...
Paper – the vanishing commodity. The ever-shrinking production capacity of paper mills and ravaged inventory coupled with reduced allocations has wreaked havoc on the print industry. The lack of availability of paper and the subsequent bargaining to procure it has...
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Count on SPC for creative that drives results. Our talented team was recognized by the Chicago Association of Direct Marketing (CADM) Tempo Awards for producing a campaign that boosted response by 44% against the control. SPC won four awards across three categories:...
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