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Thought Leadership
Stay up to date on the latest direct mail marketing and print industry news right here with SPC. Browse our full list of articles below or jump right to a specific category.
SPC Creative Team Wins Tempo Awards!
Count on SPC for creative that drives results. Our talented team was recognized by the Chicago Association of Direct Marketing (CADM) Tempo Awards for producing a campaign that boosted response by 44% against the control. SPC won four awards across three categories:...
SPC Extends Direct Response Expertise with Acquisition of FuelPop Marketing
Niles, IL - June 1, 2021 - Specialty Print Communications, Inc (SPC) is transforming into an integrated and end-to-end direct response marketing services organization with the acquisition of FuelPop Marketing, LLC. Founded in 2018, FuelPop distinguished itself with...
Specialty Print Communications Celebrates 25 Years by Planting Trees
NILES, IL – May 21, 2021 – Specialty Print Communications (SPC), a Niles, Illinois based direct mail and digital solutions provider, marked 25 years in business on May 19th with a ceremony outside its offices. From humble beginnings in 1996 as a print and promotional...
25 Years Ago, We Planted New Roots.
To celebrate, this year we’re planting 2,500 new trees. Specialty Print Communications of Niles, IL celebrates a significant business milestone today. We’re honoring 25 years in business by partnering with One Tree Planted, which will plant 2,500 seedlings in hard-hit...
SPC Wins Twelve Total Awards at 2021 Graphics Excellence Awards Including Multiple Best of Category and Division Winners
SPC is proud to receive the Best of Category award in the Direct Mail Campaigns, Consumer category for the “Omaha Steaks Experience the Difference” mailings. Comprised of five mailings – an invitation, a trifold self-mailer, a die-cut #10 package, a laminated...
Accelerate Your Proofing Process
John Gebhardt is an expert when it comes to prepress technology and software. As SPC’s Prepress Manager, John has been with us for 17 years now and continues to be an important asset to the SPC family. The Breakdown: What is it? Kodak InSite is a prepress portal that...
7 GREAT REASONS TO OUTSOURCE YOUR PRODUCT FULFILLMENT
If you sell products, the right fulfillment resource is critical to maintaining happy customers. Most companies initially consider building an in-house operation, but using a fulfillment partner is often the smarter choice. Below are 7 Great Reasons Why Using a...
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