Thought Leadership

Stay up to date on the latest direct mail marketing and print industry news right here with SPC. Browse our full list of articles below or jump right to a specific category.

Make AR Part of Your Marketing Reality

Make AR Part of Your Marketing Reality

As technology continues to evolve in the world of print, the advancements we’ve seen over the last several years have moved well beyond just new folds, cuts and finishes and into something far more user-engaging. Augmented reality (AR) has created a bridge between...

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International Print Day 2020

International Print Day 2020

As we celebrate International Print Day in 2020, SPC is sharing what print means to our family. Use the hashtag #IPD20 to declare your love for print! Please enjoy this short video that showcases the meaning of print within our diverse workforce....

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Looking Ahead

Looking Ahead

The last couple of months have been unlike anything any of us have experienced before, on a personal level and in business. And while COVID-19 has turned many of our worlds upside down, SPC will continue to do everything in our power to ensure our clients’ safety and...

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