Thought Leadership

Stay up to date on the latest direct mail marketing and print industry news right here with SPC. Browse our full list of articles below or jump right to a specific category.

UNF016 THE ELLINGTON

UNF016 THE ELLINGTON

THE ELLINGTONFormat # UNF016This five-panel self-mailer with a flap includes two clean release cards. Immediately upon opening, the cards are revealed, followed by plenty of room for images and details. The Ellington is sure to stand out. Variable Imaging Five Panels...

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UNF018 THE SULLIVAN

UNF018 THE SULLIVAN

THE SULLIVANFormat # UNF018Despite its slim profile, The Sullivan works hard as a vehicle for anything from a credit card to peek-a-boo loyalty offer. With an oblong tri-fold and unique die-cut that partially hides the included card. A strong force in a small package....

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UNF019 THE DICKINSON

UNF019 THE DICKINSON

THE DICKINSONFormat # UNF019The Dickinson uses a two-panel die-cut outer with a flap and two more die-cut tabbed panels stitched in to simply organize complex information. With three tabbed panels included in the package, it’s a perfect way to show benefit details or...

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UNF020 THE SCHUBERT

UNF020 THE SCHUBERT

THE SCHUBERTFormat # UNF020The Schubert holds much in store for such a basic-looking mailer. Appearing to be a double gate-fold mailer, a fifth panel folds out for even more intrigue. Use the extra panel to showcase a unique feature or include an intro letter. Leave a...

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UNF021 THE HOLMES

UNF021 THE HOLMES

THE HOLMESFormat # UNF021The big reveal of The Holmes booklet mailer is the reversed double gate-fold enclosure. Perfect for telling a brand story as each panel unfolds. This format utilizes a line of spot glue along the center fold to house the extended set of...

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UNF022 THE MICHAELS

UNF022 THE MICHAELS

THE MICHAELSFormat # UNF022It’s all about sticking out with The Michaels. An innovative custom 6” x 9” envelope with the trailing edge featuring a fun die-cut shape. This example shows a post-it note outline to add dimension to the front of the package. The enclosed...

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