Eligible mailers can receive up to 30% credit on incremental mail volume over last year. Registration for the First-Class Mail and Marketing Mail Growth Incentives is open now for 2025. The Details Both First-Class Mail and Marketing Mail Growth Incentives will...
Thought Leadership
Stay up to date on the latest direct mail marketing and print industry news right here with SPC. Browse our full list of articles below or jump right to a specific category.
Understanding the NEW USPS Artificial Intelligence Incentive
A new option within the Integrated Technology Promotion, the AI promotion seeks to “leverage Artificial Intelligence to simplify the process of creating an exciting, impactful mailpiece”. Use AI to efficiently generate unique copy and images to craft a message that...
Recap of Ask Randy Live: What’s new for USPS Promotions in 2025
During SPC's informative sessions, we provide industry insights and answer your questions. On October 24th, we focused on USPS Promotions and the new developments heading into 2025. Randy Weiler, SPC's Vice President of Postal Affairs, Logistics, and Strategy, guided...
USPS Sustainability Add-On/Upgrade
New Opportunity to Save on Postage! Starting in 2025, the USPS will introduce new “add-ons” available for any mail piece that participates in other qualified USPS promotions, giving the mailer an extra, stackable, 1% discount per Add-On. These promotions run the full...
2024 National Postal Forum Recap
Through the Eyes of SPC Marketers from around the country Connected at the Crossroads in Indianapolis for the 2024 National Postal Forum (NPF) in early June. For those unfamiliar, the NPF is the mailing and shipping industry’s premier networking event with over 4,000...
2024 July USPS Postage Rates
CLICK HERE TO DOWNLOAD a PDF of the new USPS Postage prices, effective July 14th 2024.
Ask Randy: USPS Updates
What can you tell us about the recent postage price announcement? The pattern continues of price increases happening two times a year, one increase in January and one increase in July. In January we saw an increase of 1.2% for Marketing Mail. In early April, the USPS...
2025 Proposed USPS Promotions
Big Changes Proposed for the 2025 USPS Promotional Calendar The USPS filed their proposed 2025 promotions with the Postal Regulatory Commission featuring two new promotions and a new add-on program providing customers an additional 1% discount. SPC has you covered...
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