Thought Leadership

Stay up to date on the latest direct mail marketing and print industry news right here with SPC. Browse our full list of articles below or jump right to a specific category.

Paper Market Update Q2 2020

Paper Market Update Q2 2020

COVID-19 has affected virtually every industry around the world, and paper is certainly no exception. North American demand for commercial paper fell year‑over‑year in April due to COVID-19 as well as other economic factors which impacted the industry as a whole....

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Ask Randy: COVID-19 Impacts on USPS

Ask Randy: COVID-19 Impacts on USPS

Randy Weiler, SPC’s Director of Postal Affairs and Logistics, is here to help you navigate the labyrinth of the USPS. What does it take to efficiently move your projects through the USPS system? What efficiencies can you gain from SPC’s lettershop expertise? Who...

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Thinking Beyond Print: Part 1

Thinking Beyond Print: Part 1

Retailers Choosing the Right Print Partner Need to Think ‘Beyond Print’ Greetings Citizens of The Printerverse and welcome to the communications evolution! I am endlessly enthusiastic about the new opportunities and possibilities available to marketers and print...

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SPC COVID-19 Response

To all SPC valued clients and contacts, Like you, the SPC leadership team has been paying close attention to developments both globally and in the U.S. relating to the Coronavirus (COVID-19). SPC is committed to doing our part to minimize the spread of this virus,...

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