Stay up to date on the latest direct mail marketing and print industry news right here with SPC. Browse our full list of articles below or jump right to a specific category.
Can you provide a brief overview of your career journey and what led you to join SPC? I’ve spent over 20 years in commercial print, managing complex automotive and advertising accounts. Throughout my career, I’ve focused on building strong client partnerships and...
How did you get started in the marketing industry? My introduction to the industry was a bit unconventional. In high school, a football coach also happened to be our graphic arts teacher. He encouraged me to enroll in his classes. We had a Ryobi and an A.B. Dick press...
SPC adds another all-star to our team with the addition of Kathleen Dykstra, a 30-year veteran in the print industry. In her new role as Director of Estimating, Kathy will assume leadership of a mission-critical team responsible for developing the optimal production...
Tell us a little about your background and what led you to join the SPC sales team. I grew up in the business and was told to stay out of it. I am glad I did not listen. I have been fortunate to help create some beautiful and meaningful print components and programs...
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SPC’s new Vice President Strategic Accounts SPC is excited to welcome Brian Gillespie as our new Vice President of Strategic Accounts! With nearly 35 years of experience in the direct mail industry, Brian brings a wealth of knowledge to our team. He has collaborated...
First Installation in the U.S. SPC is proud to be the first printer in the U.S. to install the Canon ProStream 3160. As one of the first users of the ProStream 1000 series years ago, SPC has experienced firsthand how the image quality and production capacity of the...
Understanding California State Bill 1096 A new California state law takes effect on January 1st, 2025 that amends the Consumers Legal Remedies Act and regulates mailed solicitations about consumer financial products and services. This law is specifically directed to...
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