Thought Leadership

Stay up to date on the latest direct mail marketing and print industry news right here with SPC. Browse our full list of articles below or jump right to a specific category.

PRM009 THE SAVERY

PRM009 THE SAVERY

THE SAVERYFormat # PRM009The Savery is a pragmatic workhorse. It delivers a series of communication documents in booklet style plus a terms-and-conditions add-on. Its utilitarian format delivers a card along with important details. Variable Imaging Outer Window...

read more
PRM010 THE BUCKINGHAM

PRM010 THE BUCKINGHAM

THE BUCKINGHAMFormat # PRM010The Buckingham, a traditional three-piece mailer, has a simple and yet sophisticated appearance on a smaller scale. Leading with a closed outer envelope for a high-end look, the pieces inside are best used for a personalized letter with...

read more
PRM011 THE HAMILTON

PRM011 THE HAMILTON

THE HAMILTONFormat # PRM011This inline self-mailer with a bangtail reply envelope is great for an acquisition mailing. It allows for payment, an application form or other enclosures requiring a secure return form of delivery for mailing back. The Hamilton uses two...

read more
PRM012 THE SIEMENS

PRM012 THE SIEMENS

THE SIEMENSFormat # PRM012When security and verification are paramount, look no further than the Siemens privacy mailers. These pieces can be fully customized in shape and content to generate the right form of action. The single-piece construction significantly...

read more
PRM013 THE STRAVINSKY

PRM013 THE STRAVINSKY

THE STRAVINSKYFormat # PRM013Tear stubs on each end add privacy and give an official look to your mailer. As long as the stubs remain, the mailer is sealed. Three panels when opened provides adequate space for a promotion. The Stravinsky takes it from simple to...

read more
PRM014 THE MONET

PRM014 THE MONET

THE MonetFormat # PRM014The Monet, a unique outer with horizontal opening flaps, reveals a four-step personalized letter with nested sheets to use for detailed information such as applications, benefits and terms and conditions. Include a reply envelope for ease of...

read more
PRM015 THE GUTENBERG

PRM015 THE GUTENBERG

THE GUTENBERGFormat # PRM015Utilize this unique, die-cut, personalized letter with its enclosed application, term of benefits, and insert, as well as a reply envelope, to present product offerings. The Gutenberg is a great acquisition package for any program. Variable...

read more
PRM016 THE HOCKNEY

PRM016 THE HOCKNEY

THE HOCKNEYFormat # PRM016The Hockney, a traditional envelope package, includes a closed face or window envelope with a personalized letter featuring an affixed magnet. Printed on a continuous form, the letter’s second page can include additional personalization, a...

read more

Subscribe for updates

Subscribe for our "Direct to You News" to keep up-to-date with SPC’s latest articles including direct mail trends, innovating print technology as well as current events influencing the marketing industry.

* indicates required