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Last week, SPC hosted a virtual "Ask Randy" session to discuss the new AI Incentive, which is part of the USPS Integrated Technology Promotion. Marketers can receive a 3% discount during this promotion, which they can select for a consecutive six-month period at any...
What did Postmaster General Louis DeJoy announce regarding his tenure and the future of the USPS? Postmaster General Louis DeJoy announced last week his intention to step down after five years in the position and just four years into his Delivering for America plan to...
Newest Promotion in 2025 – active April 1st through December 31st As mentioned in our previous blog, Ask Randy Recap, Continuous Contact is a new promotion in 2025 that encourages marketers to plan campaigns with multiple touchpoints to the same address to receive a...
SPC’s new blog series featuring Greg Ward, Fulfillment Director SPC is excited to launch our new blog series, Unpacking Fulfillment, where we’ll share industry insights, innovations and strategies along with expert perspective from Greg Ward, SPC’s Director of...
Lower Shipment Volume Signals Softer Market in 2025The North American printing and writing shipments decline continued into Q4, hitting its lowest level of 2024 in November, potentially indicating a weaker market in early 2025. Weak performance in the uncoated free...
Eligible mailers can receive up to 30% credit on incremental mail volume over last year. Registration for the First-Class Mail and Marketing Mail Growth Incentives is open now for 2025. The Details Both First-Class Mail and Marketing Mail Growth Incentives will...
A new option within the Integrated Technology Promotion, the AI promotion seeks to “leverage Artificial Intelligence to simplify the process of creating an exciting, impactful mailpiece”. Use AI to efficiently generate unique copy and images to craft a message that...
During SPC's informative sessions, we provide industry insights and answer your questions. On October 24th, we focused on USPS Promotions and the new developments heading into 2025. Randy Weiler, SPC's Vice President of Postal Affairs, Logistics, and Strategy, guided...
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