Stay up to date on the latest direct mail marketing and print industry news right here with SPC. Browse our full list of articles below or jump right to a specific category.
The United States Postal Service (USPS) announced new postage rates starting July 10, 2022. You can see the full breakdown in this recent blog post. The average rate increases 6%, which is quite a hike, but by using any of the following USPS marketing mail promotions,...
The postal universe has been through a lot of challenges. Facing The Future Together was the central theme at the premier mailing and shipping conference, National Postal Forum in Phoenix Arizona May 15th - May 18th. SPC was excited to host our own booth where...
In 2021 retail e-commerce sales amounted to approximately 4.9 trillion dollars worldwide, according to Statista, a company that provides analysis of markets and trends. This figure is forecast to grow by 50 percent over the next four years, reaching about 7.4 trillion...
The Four Best of Category and Division Winners will go on to compete in the Premier Print Awards! SPC received three awards for our very own “SPC Innovative Format Guide”: Best of Category award in the Digital Books category; Best of Division for the...
Will you be attending the National Postal Forum in May and do you anticipate any breaking news? Yes, SPC has a booth at the event and I will be attending. The theme of the event is “Facing the Future Together.” I expect to see fresh new ideas for the mailing and...
Freshly Baked and Innovative Format Showcase From what we’ve heard, all who attended our recent Zoom event we hosted with CADM, found a lot of value in the content. Thanks to all who joined us! If you missed it, here’s a brief recap. Ryan LeFebvre and Beckie O’Connor...
1. When will the next anticipated USPS postal increase happen? How will marketing mail of letters vs flats be affected by the increase? The next USPS postage rate increase is scheduled for July 2022. It is projected that the next postage rate increase will be between...
Developing a strategy for future campaigns can feel overwhelming—we get it. Staring at a white wall is how it usually starts. Well, how about first looking at where you can save money? What’s this USPS Promotions and Incentives Program about? In 2011, the USPS...
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