Stay up to date on the latest direct mail marketing and print industry news right here with SPC. Browse our full list of articles below or jump right to a specific category.
Through the Eyes of SPC Marketers from around the country Connected at the Crossroads in Indianapolis for the 2024 National Postal Forum (NPF) in early June. For those unfamiliar, the NPF is the mailing and shipping industry’s premier networking event with over 4,000...
Marketers across the U.S. are feeling the effects of a struggling global paper market. Supply is currently a huge problem. Not all marketers will get the paper they need for Q3 and Q4 without planning ahead. Lead times have gone from 3-5 weeks to 10-12+ weeks as paper...
It is disappointing to have to inform you for the third time this year about coated free sheet paper price increases. This new increase will start in June 2021. The increase will range between 6-7% on commonly used coated stocks from Sappi and Verso brands. Sappi and...
At the age of just 21, Paul LeFebvre received a phone call from his father that he would be taking over the family business. With this much experience under his belt dating back to 1971, Paul has seen it all. To mark his 70th birthday, we asked him a few questions...
Behind the Numbers A cursory look at market trends might look less-than-stellar, but a deeper dig into the numbers shows that print is growing in important, strategic arenas—all of which are poised for growth. While overall print demand is shrinking, specific and...
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