Thought Leadership

Stay up to date on the latest direct mail marketing and print industry news right here with SPC. Browse our full list of articles below or jump right to a specific category.

INT009 THE MORSE

INT009 THE MORSE

THE MORSEFormat # INT009The diagonal die-cut openings on the front panel of The Morse uniquely tease and intrigue the reader to discover what is inside. Remove the perforated thumb tab to reveal a dramatic, three-panel brochure with two affixed cards driving the...

read more
INT010 THE DAVIS

INT010 THE DAVIS

THE DAVISFormat # INT010A modified gate-fold self-mailer, The Davis uses kiss cuts, slits, and glue to create a highly interactive and unique format. Customers unfold and reveal a letter with a 2-ply, affixed card. It’s a great engagement device for any audience....

read more
INT011 THE EDISON

INT011 THE EDISON

THE EDISONFormat # INT011The Edison is a dependable format that performs time after time for brands looking to deliver promotional offers that get redeemed. Variable Imaging Affixed 3-Ply Card Perforated Reveal Panel Automotive Casino/Gaming Grocery Meal Subscriptions...

read more
INT012 THE HOUDINI

INT012 THE HOUDINI

THE HOUDINIFormat # INT012The Houdini format initially grabs a customer’s attention with a pop-out card, but captures their imagination with a series of advent-style windows. Open the windows to reveal the exciting hidden offers inside. Variable Imaging Die-Cut and...

read more
INT013 THE GILLESPIE

INT013 THE GILLESPIE

THE GILLESPIEFormat # INT013A uniquely folded self-mailer with an affixed gate-fold brochure will grab attention. With the hint of an element enclosed, any customer will surely want to find out what’s inside. The Gillespie mailer has a die-cut window on an inside...

read more
INT014 THE GOODMAN

INT014 THE GOODMAN

THE GOODMANFormat # INT014The Goodman double gate-fold reveals six affixed cards to showcase an array of products, coupons, or special offers triggered by customer data. Variable Imaging Six Affixed Cards Four-Panel Gate-Fold Automotive Grocery Home/Personal Services...

read more
INT015 THE NERUDA

INT015 THE NERUDA

THE NerudaFormat # INT015The Neruda is a slender mailer providing a unique opportunity to enclose four coupons or tickets on a 2-ply affixed card. The possibilities are endless with these perforated cards. Variable Imaging Affixed Perforated Cards Four-Panel Gate-Fold...

read more
INT016 THE MOZART

INT016 THE MOZART

THE mozartFormat # INT016The Mozart is a double gate-fold with six affixed cards seen immediately when opened. It is a great format to showcase relevant products, coupons, or special offers triggered by the customer’s purchase history. Variable Imaging Four-Panel...

read more

Subscribe for updates

Subscribe for our "Direct to You News" to keep up-to-date with SPC’s latest articles including direct mail trends, innovating print technology as well as current events influencing the marketing industry.

* indicates required

Certifications

Family Run. Forward Looking.

SPC HQ

6019 W. Howard Street
Niles, IL 60714

Call us at 847.588.2580

Watch a sneak peek of SPC's Virtual Tour

Access to our file transfer system (FTP)