Resources & SPC NEWS

Stay up to date on the latest direct mail marketing and print industry news right here with SPC. Browse our full list of articles below or jump right to a specific category.

HYB001 THE King Edward VII

HYB001 THE King Edward VII

THE KING EDWARD VIIFormat # HYB001The King Edward VII is an elegant, interactive and attention grabbing format. Position messaging on an affixed three-panel booklet. In addition, a die-cut flap and a sticker closure on the inside piece piques interest. Produced in one...

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HYB002 THE CHANEL

HYB002 THE CHANEL

THE CHANELFormat # HYB002A bi-fold mailer with an affixed stair-stepped, accordion fold brochure is a unique twist to an everyday mailer. The brochure, with its zig-zagging angles and unequal panels can really pop with strategic color placement and bold copy. The...

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HYB003 THE SINGER

HYB003 THE SINGER

THE SINGERFormat # HYB003The Singer is a clean and organized self-mailer with an attached eight-page booklet with stepped panels to better categorize the information about a product or service. Use it as a guide for prospects or think outside the box and designate the...

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HYB004 THE STEVENS

HYB004 THE STEVENS

THE STEVENSFormat # HYB004The Stevens is a gate-fold mailer with a twist. Opening vertically, first remove the reply devices, a return envelope and perforated response elements, to get a glimpse of the messaging on the panels inside. It’s an easy and effective mailer...

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HYB005 & HYB006 The Orville and Wilbur Wright

HYB005 & HYB006 The Orville and Wilbur Wright

THE WRIGHT BROTHERSFormat # HYB005 & HYB006The Orville Wright is an elegant layout which provides a unique messaging platform that’s interactive and engaging. Nine panels on which to print allows a story to gradually unfold. High perceived value of the familiar ‘iron...

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HYB007 THE TWAIN

HYB007 THE TWAIN

THE TWAINFormat # HYB007The Twain, a two-panel self-mailer with a flap, encloses six attached coupons for products of relevance to customers. Utilize customer data to periodically update coupons to encourage return customer sales. Match Personalization Two Panels Plus...

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HYB008 THE VELAZQUEZ

HYB008 THE VELAZQUEZ

THE VELAZQUEZFormat # HYB008The Velazquez’s side-seam outer and die-cut back flap give an elevated look and feel to this mailer. When this flap is lifted, the stepped, four-panel insert is revealed allowing customers to get a preview of the contents at first glance....

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HYB009 THE VERDI

HYB009 THE VERDI

THE VERDIFormat # HYB009The Verdi is a fully digitally printed mailer with enough room for marketing messaging and an introduction to the attached coupon insert. The pocket, formed when folded and glued, holds the twelve perforated coupons securely in the mailer....

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