Thought Leadership

Stay up to date on the latest direct mail marketing and print industry news right here with SPC. Browse our full list of articles below or jump right to a specific category.

CLS009 THE GERSHWIN

CLS009 THE GERSHWIN

THE GERSHWINFormat # CLS009An effective five-panel format, The Gershwin, uses a large outside flap to introduce a message. Once opened, a large panel pulls down for a big display for easy-to-follow content sure to influence any customer to take action. Variable...

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CLS010 THE VAN GOGH

CLS010 THE VAN GOGH

THE VAN GOGHFormat # CLS010This tried and true three-panel mailer provides a clear and direct layout with enough depth to grab attention with an affixed card on the first reveal. The Van Gogh eliminates distractions and gets to the point. Sure to get results! Variable...

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CLS011 THE TERK DELAUNAY

CLS011 THE TERK DELAUNAY

THE TERK DELAUNAYFormat # CLS011The Terk Delaunay, is a three-panel monarch invitation with a mock envelope die-cut that appears to have a seal closure as well. It unrolls to reveal three additional panels of content. A simple layout with a sophisticated look and...

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CLS012 THE DEBUSSY

CLS012 THE DEBUSSY

THE DEBUSSYFormat # CLS012A five-panel, triple parallel-folded mailer, this is a classic for showing many views of a product to get the full picture. The Debussy format will impress any prospect. Variable Imaging Five-Panel Mailer Parallel Folds Automotive Banking...

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CLS013 THE PUCCINI

CLS013 THE PUCCINI

THE PUCCINIFormat # CLS013Take a different approach with The Puccini. This panoramic format houses two single-ply cards on the inside with plenty of room to deliver any offer. Variable Imaging Three-Panel Mailer Two Affixed Cards Oblong Orientation Automotive Credit...

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CLS014 THE FROST

CLS014 THE FROST

THE FROSTFormat # CLS014The Frost incorporates an unusual twist on the double gate-fold mailer. Upon opening, the reader is greeted with die-cut shapes on the initial panels that provide just a peek at the contents within. Customize the die-cut shapes to form a...

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CLS015 THE TCHAIKOVSKY

CLS015 THE TCHAIKOVSKY

THE TCHAIKOVSKYFormat # CLS015This roll-fold five-panel format, The Tchaikovsky, puts on a show as it unfolds to gradually show more of a message. Once opened, a large inside spread gives a great picture of what’s provided. Variable Imaging Five-Panel Mailer Roll-Fold...

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CLS016 THE GANDHI

CLS016 THE GANDHI

THE GANDHIFormat # CLS016The Gandhi includes an oversized, 3-ply card—a great way to highlight the features and benefits of a particular message. Consumers can dig into the nitty-gritty of an offer with all the details they need to jump into action. Variable Imaging...

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